Prada Eye

Bespoke Retail Fit-Out and Installation for Harrods

The Client Challenge: Creating an Exclusive Environment

Prada required an exclusive, high-end retail space within the prestigious Harrods Library Site. The challenge was two fold: the bespoke retail fit-out had to perfectly reflect Prada’s luxurious and innovative brand aesthetic, while simultaneously adhering to the exceptionally high standards and stringent compliance rules of the Harrods department store. The final result needed to be an iconic fixture.

Edge Retail’s Integrated Solution: Precision Design and Manufacturing

Edge Retail provided a full-service design and manufacturing partnership. Our in-house team managed the entire process, beginning with conceptual design refinement.

1. Technical Development: We translated the delicate design into fully detailed CAD drawings, meticulously specifying premium materials and engineering. This step was critical to ensure both aesthetic perfection and compliance with all fire and safety regulations required by Harrods.
2. In-House Manufacturing: Our expert craftsmen fabricated the entire unit in our 15,000 sq ft production facility, maintaining absolute quality control over the high-end finishes.
3. Specialist Installation: Our professional installation team managed the delicate logistics of the Harrods fit-out, executing the placement with zero disruption to the active retail floor.

Impact and Results: An Iconic Retail Fixture

The finished Prada Eye space is a testament to precision engineering and high-end craftsmanship. It serves as a successful, bespoke retail fixture within one of the world’s most prestigious luxury locations. The flawless execution successfully drives high-value sales, reinforces Prada’s position as a luxury innovator, and ensures the brand’s continued high-profile presence in Knightsbridge.

Ready to launch your next flagship retail project? Contact our design and fit-out specialists today.